Cullen Diana Madeline 2010

Sale price$195.00
Wilyabrup, Margaret River, Western Australia, Australia

Style: Red Wine

Varieties: Cabernet Sauvignon (77%), Merlot (10%), Petit Verdot (6%), Malbec (4%), Cabernet Franc (3%)

Closure: Screwcap

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Cullen Diana Madeline 2010

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Burke Road
Camberwell VIC 3124

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Producer: Cullen

Country: Australia

Region: Margaret River

Vintage: 2010

Critic Score: 98

Alcohol: 13.0%

Size: 750 ml

Drink by: 2045

Utterly enticing, profoundly pure, effortlessly seamless and earth-shakingly long-lived - Tyson Stelzer

James Halliday Top 100 of 2012

Cullen is an iconic Margaret River winery and the Diana Madeline is their flagship red wine. It is famed for its quality and consistency, is sought after by collectors world-wide and is a worthy regional benchmark. It is a classic Cabernet Sauvignon dominant Bordeaux blend grown on an exemplary vineyard. The Cullen vineyard has been certified both Organic and Biodynamic since 2004. 

"The combination of terroir, early picking, biodynamics, aged vines and sympathetic winemaking makes such a strong statement. Slightly more robust than recent vintages and as such may prove an even greater crowd pleaser. It is a stunning blend of all five Bordeaux varieties. Silky, effortless and graceful. Will cellar for decades.”  Ray Jordan

"Vanya Cullen has taken her Cabernet Merlot into the top echelon of Australian Cabernet through dogged determination, curiosity and superb technical skills. The exemplary vineyard site is planted on ancient granitic soils in the central Willyabrup sub-region of Margaret River. Cullen has adopted the principles of biodynamic viticulture to 'achieve greater individuality of site through working with nature rather than against it'. This estate style is about freshness and complexity, structure and suppleness. The wines have pronounced cassis and cedar aromas with fine beautifully ripe tannins. Earthy, anise, gamy aromas and flavours develop with age. Diane Madeline Cabernet Merlot is named in memory of Di Cullen who established the winery and vineyard with her husband in 1971."  Andrew Caillard MW

Cullen Wines

Cullen Wines (click on image to play video)

Expert reviews

"The combination of terroir, early picking, biodynamics, aged vines and sympathetic winemaking makes such a strong statement. Slightly more robust than recent vintages and as such may prove an even greater crowd pleaser. It is a stunning blend of all five Bordeaux varieties. Silky, effortless and graceful. Will cellar for decades. Perfect with rack of lamb.”  Ray Jordan, West Weekend - 98 points

"A wonderfully complete, elegant and willowy wine of exuberant brightness, freshness and exemplary balance. Its deep pristine perfume of violets, cassis, mulberries, dark cherries is tightly knit with fresh cedar/chocolate/vanilla oak. Medium to full-bodied, it's deeply layered with pristine flavours of small berries, briar and nuances of dried herbs, underpinned by dusty, gravelly tannins, steadily building power and intensity before finishing long, supple and silky. Drink: 2030-2040."  Jeremy Oliver - 97 points

"2010 DM makes a vital statement: its phenomenal predecessor was no fluke. At thirty-nine years of age and privileged to fanatical biodynamic care, the Cullen vineyard is in a remarkable place indeed. At a tantalising 13.0% alcohol, elegance meets the strictest definition. Utterly enticing, profoundly pure, effortlessly seamless and earth-shakingly long-lived. Margaret River graphite, high cocoa dark chocolate texture and gravelly tannins support pin-point exact violet and blackcurrant fruit. For the record, 77% cabernet sauvignon, 10% merlot, 6% petit verdot, 4% malbec and 3% cabernet franc – but such is its seamless coherence, you'd never know it was a blend. Diana would be proud."  Tyson Stelzer, Wine Taste - 97 points

"A 77/10/6/4/3 per cent blend of cabernet sauvignon, merlot, petit verdot, malbec and cabernet franc. Confident with the quality of her biodynamically grown estate grapes, Vanya Cullen is taking a gently gently approach with all aspects of the wine. Thus it is medium-bodied at best, but is perfectly balanced and its array of blackcurrant, redcurrant, earth and spice fruit flavours are clearly varietal. Above all else, it is certain the wine will develop beautifully over the next 20-30 years."  James Halliday, Halliday Wine Companion – 96 points and Top 100 Wines of 2012

"From a great vintage in Margaret River, this elegant cabernet sauvignon-dominant blend (77 per cent) includes merlot, petit verdot, malbec and cabernet franc. Pretty, complex aromas include blackcurrant, violet, rose petals and plum. The wine is just a joy to drink, with fine-grained tannins carrying medium-bodied flavours of red berries, blood plum and some ironstone minerality all around the mouth. A great option for the cellar – this will age beautifully – decant it for a few hours if you decide to drink it now."  Ben Thomas, The Weekly Review -  5/5

"Includes 10% merlot, 6% petit verdot, 4% malbec and 3% cabernet franc. Medium to deep purple/red: fairly light colour for a cabernet, but the hue is excellent. Clean, fragrant violets and red fruits fill the aroma. Medium-bodied at the most, it has appealing youthful flavour and balance, length and harmony, with a thread of fine-grained tannins running throughout the palate. A bright and vibrant wine, not a 'try hard' style, but very elegant, and effortless. Tremendous length, with the tannins making an important contribution. Not a very powerful Cullen, but pretty and will no doubt live and age well. Drink: 2012-2040."  Huon Hooke, The Real Review - 95 points


James Halliday Top 100 of 2012


Cullen Vineyard

The combination of firstly organic, and subsequently biodynamic viticulture at Cullen Wines provides the opportunity for the land to exist at its full potential, thereby nurturing vines to produce their best and most individual grapes. Vanya Cullen has pushed the limits of biodynamic practices in every facet of the business and the yield of the estate vineyards has soared.  All Cullen Wines are grown on a certified Biodynamic, Carbon Neutral and naturally powered estate.

Organic Viticulture

Since 1971 when the Cullen Vineyard was planted, chemical intervention was minimal and the family's concern for the environment paramount. In 1998 the change to total organic viticulture was made. Organics is about soil health and Diana and Vanya went intuitively towards healing the soil by putting back what had been taken out. Organic farming promotes biological activity, which converts plant and animal residue into stable humus. This in turn increases the soil's ability to retain moisture and provide a reserve of nutrients. The Cullen vineyards were certified A Grade Organic in 2003. 

Biodynamic Viticulture 

In 2003, whilst attending a Biodynamic Conference, Vanya Cullen decided that Biodynamics would add further to the holistic and natural approach to both vineyard and winemaking. Biodynamics builds on organic farming to make all organic processes work more efficiently and effectively. 

Biodynamic viticulture is a philosophy combining the maintenance of sustainable soil fertility and the recognition of the link between plant growth and the rhythms of the cosmos.  Moon rhythms strongly influence life on earth life. As tides rise and fall in a pulsing rhythm, so does the sap of plants and all other liquids including those within the earth's mantle. Viticultural practices are conducted according to these moon rhythms. The position of the moon in relation to the planets is critical in determining the optimal time to plant. 

In addition, the difference between organic and biodynamic is the use of biodynamic preparations 500 and 501, with 502-508 also being used. Preparation 500 is cow horns filled with cow manure which helps the soil develop humus and attracts earthworms and micro organisms. Preparation 501 is cow horns filled with quartz crystals which aids photosynthesis and the uptake of minerals in the soil. 

In 2004 the Cullen vineyards were certified A Grade Biodynamic.

Vanya Cullen discusses biodynamics
Vanya Cullen discusses biodynamics
     (click on image to play video)

About the winery

Cullen Wines

In 1948, Dr Kevin John Cullen and his wife Diana Madeline Cullen purchased their property in Wilyabrup, which is in the heart of Margaret River. In early 1965 they started considering other uses for their sheep and cattle farm. They decided to plant lupins, so invited Dr John Gladstones (who had studied lupins in his post-graduate research) to visit their property. Dr Gladstones had also put considerable work and research into the suitability of growing vines in southwestern Australia and, according to Diana, upon seeing their land said "Oh, you're mad growing cattle and sheep, why don't you grow grapes?"

Dr Gladstones described Wilyabrup as being the sweet spot of the Margaret River region, most favourable for growing Cabernet Sauvignon. In 1966 he published his now-famous report which compared the climate and soils of Margaret River to that of Bordeaux. Many regard him as the founder of the Margaret River wine region. 

In 1971 Kevin and Diana Cullen made the decision to plant 18 acres of vines on the land, including their first Cabernet Sauvignon vines. Further plantings were made over the subsequent decades. The mature 28-hectare dry grown vineyard still operates today and the grapes for all the Cullen wines are sourced from here and the adjacent Mangan Vineyard which was planted in 1995.

While Kevin Cullen worked as a doctor to support the business, Diana Cullen supervised and managed the winery and became Chief Winemaker in 1981. Diana made history in 1982 by being the first woman to win a trophy at the Perth Royal Show. Kevin passed away in 1994 and Diana in 2003, and the Cullen flagship wines are now named in their honour; the Kevin John Chardonnay and Diana Madeline Cabernet Sauvignon Merlot. Both Kevin and Diana have been awarded life membership with the Margaret River Wine Industry Association, and in 2003 the WA Wine Industry Association introduced the annual Diana Madeline Cullen Award for Outstanding Contribution by an Individual to the WA Wine Industry in her honour.

In 1983 Diana was joined by daughter Vanya Cullen, who took over the reign as Chief Winemaker in 1989 and was also appointed Managing Director in 1999. With Vanya at the helm, the quality of the wine is paramount and every step taken in the vineyard and in the winemaking is geared to that aim. The quality of Cullen Wines comes in the main from the vineyard - the wines can only be as good as the grapes. To realise the full potential of the vineyard, Vanya has embraced organic and biodynamic viticultural practices and the vineyards were certified A Grade Organic in 2003 and A Grade Biodynamic in 2004. 

The process of making the wine involves handling the fruit as little and as gently as possible. Practices such as hand harvesting, minimal fruit transport, sorting of the fruit before crushing, minimal wine movement, minimal fining for the whites, no fining for the reds and minimal filtration are employed. The wines mostly make themselves, with little or no intervention; which means the use of indigenous yeast, no additions of any kind and minimal oak use and fining.

Vanya Cullen received the "Australian Winemaker of the Year" award from Gourmet Traveller Wine magazine in 2000 and was voted "Woman of the Year" by UK based wine magazine The Drinks Business in 2008, becoming the first Australian to receive the award. Vanya was also awarded Halliday Wine Companion's winemaker of the year in 2020.

Cullen became the first vineyard and winery in Australia to be certified carbon positive, starting the process in 2006. Vanya Cullen is also on the board of the "Days of Change" program, which aims to help Western Australian people and businesses live and operate in a more sustainable way.

2021 marked a half-century for the brand and with it a celebration of the Cullen Wines legacy. "This year we celebrate 50 years of Cullen Wines – 50 years of sustainable wine growing preceded by 65,000 years of Wadandi sustainable land care," says Vanya. "Over that time we've been supported by generous people with a wonderful spirit of camaraderie and warmth of spirit, and we are so grateful."

Cullen Winery and the Margaret River Sub Regions
Cullen Winery and the Margaret River Sub Regions
wine region map of australia

Western Australia

Western Australia is home to more than 400 wineries across nine vast and extraordinary wine regions which are almost entirely concentrated in the south-west and great southern land divisions of the State. The regions are Blackwood Valley, Geographe, Great Southern, Peel, Pemberton, Manjimup, Margaret River and Swan District.

The oldest region is the Swan Valley, the best known both nationally and internationally is Margaret River and the largest is Great Southern. The Great Southern region is further divided into the five subregions of Albany, Denmark, Frankland River, Mount Barker and Porongurup.

The history of wine production in Western Australia dates back to 1840 with the establishment of Sandalford in the Swan Valley region. The recognition of the fine wine possibilities started to be realised after the establishment of the Margaret River Region in 1967, which has become renowned for its high quality Chardonnay and Cabernet Sauvignon. The other regions produce a diverse range of regionally distinct wines, from stunning Rieslings and evocative Shiraz, to a range of unique Cabernet Sauvignon blends.